SALT LAKE CITY, UTAH (March 20, 2023) – Ski Utah is thrilled to announce that Brighton Resort officially reached a monumental 703” of snowfall for the season on March 20, 2023. This is the earliest in the season that this has occurred since Utah began recording snowfall in 1943. To celebrate, Ski Utah, Visit Salt Lake, The Utah Office of Tourism and Hyatt Regency Salt Lake City will combine forces to unfurl an impressive 700” banner on the side of the brand new Hyatt Regency in Downtown Salt Lake City later this week.

“Ski Utah is thrilled to witness this historic season,” said Nathan Rafferty, President of Ski Utah. “Skiers and snowboarders from around the world have been able to enjoy copious quantities of The Greatest Snow on Earth®. We knew we had to celebrate this feat in a big way in the middle of Salt Lake City.”

To put this season’s snowfall in perspective, Utah typically receives an average of 500” per season. 700” is the equivalent of ten cars stacked on top of one other.

“2022-2023 has been a banner year for Salt Lake area ski resorts,” said Kaitlin Eskelson, President & CEO of Visit Salt Lake. “Skiers and boarders follow the snow and with over 58 feet of total snowfall, we’ve enjoyed showcasing Salt Lake’s unique urban meets mountain setting to visitors from across the globe.”

”I flew over Big and Little Cottonwood canyons on my way into Salt Lake yesterday,” said Vicki Varela, managing director of the Utah Office of Tourism. “The majesty was breathtaking. Skiers and drought watchers alike will celebrate this.”

For up-to-date snow totals and resort conditions: https://www.skiutah.com/snowreport 

For photos from the 2022-2023 season, please see here.

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Ski Utah is the marketing firm owned and operated by the 15 statewide ski resorts that make up the Utah Ski and Snowboard Association. The organization has been creating brand awareness of and demand for the Utah winter sports product since its inception in 1978. Ski Utah’s primary functions are concentrated in marketing, public policy and public relations. Information about Ski Utah and its members can be found at skiutah.com. Ski Utah is committed to maintaining its Climate Neutral Certification.

Contact:
Alison Palmintere
Ski Utah | Director of Communications
408-406-0190
[email protected]